Contributors
Amber Bronder
Amber is an Advisory Specialist with the Market Research Executive Board. She provides guidance and counsel to our membership, helping executives identify the right resources to solve their challenges quickly and cost-effectively.
Aseem Tuli
Aseem is a research analyst with the Marketing Leadership Council. He has been involved in social media projects across the Practice, exploring innovative uses of social media in sales, marketing, and communications. When he’s not social-networking, Aseem is likes travelling by the countryside, exploring local culture and enjoying regional cuisine.
Anne Wingate
Anne is a Research Analyst with the MREB. She strives to help executives solve their challenges through efficient cost-effective solutions through best practice research, insight generation, and tools to improve the research function.
Karen Combs
Karen manages original research and provides customized advice to member executives that address their most critical research-related challenges. Karen consults with executives across key decision areas including: function and staff management, study design and supplier management, research agenda planning, and insight and recommendations creation and communication.
Doris Jwo
Doris is a research analyst with MREB. After spending the past few years in North Carolina, she knew that moving to D.C. was the right decision upon hearing about the grand opening of Bojangles fried chicken n’ biscuits in Union Station. Most recently, she has worked on emerging markets and consumer segmentation research. In her spare time, Doris enjoys traveling, checking out the D.C. restaurant scene and college basketball season.
Liz Barrett
Liz is a Research Consultant with the MREB. She conducts original best practice research, generating insights and tools to improve the strategic impact of the market research function. Most recently, Liz has worked on projects investigating the research use of social media and foundational knowledge platforms.
Eric Braun
Eric Braun is a Managing Director at the Corporate Executive Board, responsible for guiding research and content development in the areas of Sales, Marketing and Communications. He has published numerous studies on topics ranging from customer-orientation to reputation management and has counseled executives at Fortune 500 and FTSE 100 companies. Prior, Eric led the Communications Executive Council from its inception. He has also led research for CIOs and Heads of Corporate Strategy.
Gail Hankin
Gail is one of the newest research analysts on the Market Research Executive Board team. As she slowly but surely reads her way through the extensive canon of MREB wisdom, she is enjoying learning about best practices surrounding insight generation. A native of New York City, Gail is adjusting to DC’s cleaner public transit and relative dearth of good bagels. In her spare time, she enjoys getting new stamps on her passport, watching good (and bad) TV, and walking wherever she can.
Kate Camp
Kate is an Advisory Specialist with the Market Research Executive Board. She helps members identify and implement the right CEB resources for their most critical challenges in order to solve their problems efficiently and quickly.
Latika Mahajan
Latika is a senior research analyst with our India-based team. She is currently involved in new media projects across the sales, marketing and communications practice. A theater buff, she polishes her communication and acting skills by observing human behavior and communication styles. If she is not enacting a situation somewhere, then you might catch her planning trips across Asia to collect fodder for acting and magnets for her fridge!
Martha Mathers
Martha is a Director with the Sales, Marketing, & Communications Practice of the Corporate Executive Board where she helps member executives apply best–practice insight and analysis from the Board's research to address their most critical challenges.
Scott Christofferson
Scott oversees the Communications Executive Council and the Market Research Executive Board. He divides his time between new research initiatives and engaging our member executives in group meetings and one-on-one discussions. Outside of work, he is devoted to his wife and three young children. Prior to joining the Corporate Executive Board, Scott spent 8 years as a consultant with McKinsey & Company and 2 years in Africa with the U.S. Peace Corps.
Iconoculture
A sister program of the Corporate Executive Board's Sales, Marketing & Communications Practice, Iconoculture provides a comprehensive view of consumers to help companies understand what’s going on, why it’s happening, where the consumer is headed next, and what it all means for your business.
Vineet Arora
Vineet is a senior analyst with our Sales, Marketing and Communications practice, based out of the India office. He has worked on a wide variety of topics that include new product development, open innovation, social media, marketing campaigns, and communications planning. In his spare time, Vineet likes surfing the internet and exploring new places.
Yi Kang
Connie is a senior quant analyst with MLC and MREB. With a graduate background in economics, a majority of her time is spent designing surveys and mining B2B and B2C data uncovering why customers buy (purchase decisions), why customers repeatedly buy (loyalty) and what you can do as a marketer to get them there. She believes the best survey questions have no obvious answers and is often amazed by what survey respondents see fit to put in free-form text boxes.
